To produce an interactive visual effect for guests arriving at Kenzo’s latest fragrance launch.
With the Kenzo eye being such an instantly recognisable asset to work with, we decided to project the iconic eye.
Being projected on to the ceiling and the two walls in various positions. The projection acted as the perfect branded backdrop for all the invited guests of the event to walk into. With guests ranging from fashion influencers to trade press- the walkway also became the perfect backdrop for photos to take place.